February 15, 2014

Le Figaro questions Lady Gaga's popularity

As life would have it, anti-Gaga sites like mine and Paws Down aren't the only ones questioning Gaga's popularity, or rather the decline of it.  French newspaper Le Figaro is catching on as well. The French paper is scratching their head wondering why just a mere two years ago, Lady Gaga performed in the Stade de France; a venue that seats up to 81,338 people.  Now as she makes her way back with the ARTRAVE: ARTPOP Ball, she's playing The Zenith, with a seating capacity of 6000 maximum, over two nights.  The article is in French and you can read it here.  Here's a Google translation.  Please excuse any grammatical mistakes.
                                                                                                                                                                   

The pop singer will perform twice in a room less than its previous passages in France standing. Programming that is a blow to the pretensions gagaïennes.

Megalomania has she left Lady Gaga ? The tour artrave American diva will stage 30 and 31 October at the Zenith in Paris . An enclosure that can accommodate about 6000 people. There are two years old, she gathered 70,617 spectators at Stade de France , the largest space dedicated to such events in France. A disappointment which generates several questions about the popularity of the artist.

In a career, international stars the likes of Lady Gaga are generally used to make their first visit to France in rooms the size of Zenith Paris or the Palais Omnisport de Bercy (17,000 seats), then concatenate the complex Saint-Denis. Logic dictates that musicians have tasted dyonisienne arena are then taken to occur only on the scene, as is the case for Eminem and Bruce Springsteen. Rather than climb the steps one by one, the interpreter Poker Face tumbles down the stairs.

Live Nation, the producer of the tour has surely seen its ambitions down after the commercial failure of the album Artpop , released on November 11. While its label included a loss of $ 25 million due to a promotional campaign too expensive and poor sales, the disc has sold 1.5 million copies, against 8,000,000 for the previous Born This Way. A decline of public interest that goes along with a few rave reviews received on the artistic content .
Bercy also too ambitious

The choice of Zenith can be seen as a strategy of producer. Stade de France rather than half empty (a mishap known Prince and Paul McCartney ), better fill twice the Zenith, leaving it to some fans, unable to dig sesame on the tile. In terms of image, this limits the damage. Lady Gaga can always be argued, of course used to prefer smaller to be closer to its public room. In financial terms, the maneuver is however not as profitable. In addition to the decrease in revenues from the ticket must provide logistical expenses greater inherent in the presence of two days in the same city as an artist Lady Gaga.

The star could have bet on INTERMEDIATE solution with room Bercy. Bercy Arena The project , aimed at providing 3,000 places suppémentaire pregnant, a closing force as early as next March to be finished in October 2015. The room will reopen its doors to welcome including two concerts Stromae (17 and 29 November) and that 's Elton John (November 19). A schedule that would have suited the tour Lady Gaga, before moving to Paris in late October.

If the "Mother Monster" continues to see its rating devalue that we have to wait for a future tour?Lady Gaga may have to consider proposing a benefit acoustics in a room capacity Bataclan or Trianon. Disturbing.

                                                                                                                                                                   

Gaga speaks French right?  Putain de bordel de merde is a perfect expression to describe her career at this critical juncture in 2014.  Time to open that box of cheerios!